It's All About The Experience

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A blog about managing and improving customer experience and improving profits.


24 Examples of Social Media Advertising Campaigns Small Businesses Can Use To Build Their Brands
24 Examples of Social Media Advertising Campaigns Small Businesses Can Use To Build Their Brands
Social media is one of the most influential elements of modern advertising. It has arisen from a trendy curiosity to a mainstay of consumer marketing. See 24 Examples of Great Campaigns You Can Copy.

9 Ways To Build A Small Business Brand
9 Ways To Build A Small Business Brand
Following our previous blog about the crucial link between a strong brand and high profits, we share nine ways even smaller companies can build their brands. Social Media, Sponsorships, 'Ninja' Advertising, Parades, and growing digital 'word-of-mouth' are among the techniques we explore.

Why Marketing Post-Covid Will Be About Community and Connections
Why Marketing Post-Covid Will Be About Community and Connections
The Pandemic and technology have super-charged emergant trends. Marketing will never be the same.

Small Company + Big Data = Huge Impact
Small Company + Big Data = Huge Impact
Learn how even small companies can use big data to improve marketing and find new customers.