It's All About The Experience

A blog about managing and improving customer experience and improving profits.

Ron Ryan

Ron Ryan is the founder and owner of Ron Ryan and Associates, a management consulting firm based in Knoxville, TN. Mr. Ryan’s practice has specialized in marketing, operations and profitability improvement. Mr. Ryan is also a co-founder of QLACguru.com, an educational and lead aggregation site focused on spreading the news about a new retirement product, a Qualified Longevity Annuity Contract.

Prior to founding his consulting business, Mr. Ryan held VP of Operations and SVP Product Management roles at Answer Financial, Inc. Acquired in 2009 by Allstate, Answer Financial is a comparison shopping company and sister company to an online auto insurer, Esurance.

Mr. Ryan began his career as a management consultant for The MAC Group. Based in Cambridge, Massachusetts, and later in Rome, Italy, and London, England, Mr. Ryan consulted to government entities, technology companies, major clearing banks, insurance companies, and international brokerage firms throughout the United States, Latin America, and Europe.

Mr. Ryan received a Bachelor’s degree in History and Literature cum laude from Harvard College with an honors (magna cum laude) thesis in History and Literature. Mr. Ryan holds an MBA in Finance from the Wharton School of the University of Pennsylvania. Mr. Ryan is also named inventor for several issued US patents relating to financial services systems. Mr. Ryan is a licensed insurance producer in the State of Tennessee.

Business In a Post-COVID-19 World

On April 1, 2020 in customer experience, Customer Relationship Management, Customer Service, Profit Improvement, Retention by Ron Ryan

Learn how management will change as a result of the COVID-19 pandemic. How can your company leverage the threats and opportunities that arise?

Tagged With: #postcovid19 #strategytoexecution

Small Company + Big Data = Huge Impact

On August 28, 2019 in Conversion, Conversion Improvement, Customer Relationship Management, Nonprofit Management by Ron Ryan

Learn how even small companies can use big data to improve marketing and find new customers.

Tagged With: Facebook Marketing, Marketing, Nonprofit marketing, Big Data, CRM, Social Media Marketing

6 Steps to Affordable Video Marketing

On August 28, 2019 in Content Development, customer experience, Video by Ron Ryan

Need to develop a video for content marketing or social media? Here's a great how-to primer to get you started.

Tagged With: animation, content development, content strategy, sound, Video, video editing, video production

The Amazing Healing Power of Customer Lifetime Value

On February 28, 2018 in Conversion, Conversion Improvement by Ron Ryan

The Amazing Healing Power of Customer Lifetime Value

Customer Lifetime Value measures both retention and conversion in one number and provides leaders with a new understanding of customer profitability.

Tagged With: retention, CLV, Conversion, customer lifetime value, customer profitability measures

Finding Increased Profits through Better Complaints Management

On February 28, 2018 in Customer Complaints, Customer Service by Ron Ryan

Finding Increased Profits through Better Complaints Management

When properly analyzed, indexed, and tracked, customer complaints can be a source of market intelligence and a means of identifying process improvement needs.

Tagged With: Competitive Intelligence, Complaint Management, Complaints As Free Consulting, Incremental Profits

CRM - Not Just for Big Business

On February 28, 2018 in customer experience, Customer Relationship Management, Customer Service by Ron Ryan

Whether your company is large or small, starting a CRM is easier than you think and more important than you ever dreamed.

Tagged With: Customer Relationship Management, CRM, CRM in small companies, improving profits

Portfolio Approach to Nonprofit Fundraising

On February 28, 2018 in Nonprofit Management, Time Management by Ron Ryan

Portfolio Approach to Nonprofit Fundraising

For nonprofits, the failure to properly value donated time can lead to significant resource-allocation errors. We describe a simple analysis that can help.

Tagged With:

Time Lost, Money Lost

On February 28, 2018 in Time Management by Ron Ryan

We are all used to managing our own time but rarely think about time as an organizational resource. Learn how to recognize and fix time loss in your organization.

Tagged With: Corporate Culture, Time Management

The Seven Deadly Sins of Customer Experience

On February 27, 2018 in customer experience, Retention by Ron Ryan

The Seven Deadly Sins of Customer Experience

Customer loyalty is essential to the profitability and economic health of businesses and nonprofits. Learn the Seven Deadly Sins, which drive away customers.

Tagged With: 7 deadly sins, customer experience, customer loyalty, profits

Of Good and Bad Retention Methods

On February 27, 2018 in customer experience, Customer Service, Retention by Ron Ryan

Locking in customers is usually a bad idea. See what Comcast learned when a departing customer recorded his call.

Tagged With: