It's All About The Experience

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A blog about managing and improving customer experience and improving profits.


Small Company + Big Data = Huge Impact
Small Company + Big Data = Huge Impact
Learn how even small companies can use big data to improve marketing and find new customers.

The Amazing Healing Power of Customer Lifetime Value
The Amazing Healing Power of Customer Lifetime Value
Customer Lifetime Value measures both retention and conversion in one number and provides leaders with a new understanding of customer profitability.