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Profit Improvement
Ron's Blog
It's All About The Experience
A blog about managing and improving customer experience and improving profits.
Eight Digital Marketing Technologies That Can Improve Retention
On January 29, 2024 in
Conversion
,
Conversion Improvement
,
Customer Complaints
,
customer experience
,
Customer Relationship Management
,
Customer Service
,
Digital Marketing
,
New Product Development
,
Profit Improvement
,
Retention
,
Social Media
by
Ron Ryan
Marketing has undergone a digital revolution over the past decade. Most have focused on new customers. This blog article treats 8 technologies that can help you hang on to existing customers.
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Tagged With:
Big Data
,
Complaints Management
,
Conversion
,
CRM
,
Cross-selling
,
Customer Retention
,
Digital Marketing
,
Email
,
Email Marketing
,
Growth Marketing
,
Integration
,
Loyalty Marketing
,
Marketing Automation
,
Marketing Reporting
,
Personalization
,
Remarketing
,
Upselling
24 Examples of Social Media Advertising Campaigns Small Businesses Can Use To Build Their Brands
On November 30, 2023 in
Branding
,
Content Development
,
Conversion
,
Customer Complaints
,
New Product Development
,
SEO
,
Social Media
by
Ron Ryan
Social media is one of the most influential elements of modern advertising. It has arisen from a trendy curiosity to a mainstay of consumer marketing. See 24 Examples of Great Campaigns You Can Copy.
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Tagged With:
Branding
,
Case Studies
,
Marketing
,
Social Media Marketing
Why Integration Is A Digital Marketer's Superpower
On December 14, 2021 in
Conversion
,
customer experience
,
Profit Improvement
by
Ron Ryan
If you want your business to convert customers and lock in online business partners, you need to integrate to create a seamless customer experience.
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Tagged With:
Online Marketing
,
Affiliate Marketing
,
Co-Marketing
,
Digital Marketing
,
Google Ads
,
Google Ads extensions
,
pay-per-click
,
Programmatic Advertising
,
remarketing
,
retargeting
,
Systems Integration
Small Company + Big Data = Huge Impact
On August 28, 2019 in
Conversion
,
Conversion Improvement
,
Customer Relationship Management
,
Nonprofit Management
by
Ron Ryan
Learn how even small companies can use big data to improve marketing and find new customers.
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Tagged With:
Facebook Marketing
,
Marketing
,
Nonprofit marketing
,
Big Data
,
CRM
,
Social Media Marketing
The Amazing Healing Power of Customer Lifetime Value
On February 28, 2018 in
Conversion
,
Conversion Improvement
by
Ron Ryan
Customer Lifetime Value measures both retention and conversion in one number and provides leaders with a new understanding of customer profitability.
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Tagged With:
retention
,
CLV
,
Conversion
,
customer lifetime value
,
customer profitability measures