It's All About The Experience

How is AI being applied to improve customer experience in large organizations? This blog article provides five examples of approaches that may apply in yours!

The right email message on the right topic at the right time can bring customers back. Learn how eight innovative companies use email to improve customer retention.

Marketing has undergone a digital revolution over the past decade. Most have focused on new customers. This blog article treats 8 technologies that can help you hang on to existing customers.

Most of us find the notion of "brand" hard to define, but we know a strong brand when we see one. How does a strong brand make a company better off? Here are six common-sense ways a strong brand can improve profits.

If you want your business to convert customers and lock in online business partners, you need to integrate to create a seamless customer experience.

Learn how management will change as a result of the COVID-19 pandemic. How can your company leverage the threats and opportunities that arise?